Smart cities e identità culturale. L'approccio integrato del progetto Or.C.He.S.T.R.A.

The OR.C.HE.S.T.R.A project focuses on the development of a set of ICT solutions supporting the "smart" valorization of the tangible and intangible cultural heritage of Campania Region, in particular Naples City and its antique center, for citizens/visitors/tourists while fullfilling the principles of sustainability and eco-friendliness. The project investigates the perspectives of applying the Smart City paradigm in the Cultural Heritage field. Thus this research outlines the emerging concept of "Smart Cultural Heritage" and proposes a new integrated approach, in which the fundamental value of the cultural framework is aknowledge in the complexity of the "smart" model. The studies on Cultural Commons, moreover, are invoked as basis for an analysis on the advantages of sharing common cultural resources (such as cultural heritage and the related digital information) within the Communities, identified in their inclination to innovation by means of the Evolving Networks model. In this context the OR.C.HE.S.T.R.A project aims at defining a new model of an integrated multidisciplinary approach to Naples antique center: a participatory, cooperative, complex system of heterogeneous information on the area identified, ranging from mobility, to health, energy, cultural heritage. The integration of different aspects increases their potential, impacting on the values of "cohesion" and "density" of the networks of shared contents, goods and services in the area, supporting the availability of culture and innovation in the community, facilitating their assumption and thus contributing to generate value on the territory.