Port Cities Creative Heritage Enhancement (PCCHE) Scenario Approach: Culture and Creativity for Sustainable Development of Naples Port

In the international debate, creative and cultural responses to climate change and environmental sustainability are increasing in policies and practices. Creativity and cultural heritage enhancement can guide the definition of new trajectories of sustainable urban development, particularly in port-city interaction areas. In Europe, port-city interaction areas have been transformed into laboratories of cultural and creative experimentation for the sustainable management of cultural heritage and the urban quality of public spaces. Starting from the studies developed on the main measurement frameworks of creative cities and sustainable development policies, the paper aims to investigate the possibility of developing a "Port-cities Creative Heritage Enhancement" approach to assess and plan possible cultural and creative transformations of historical-architectural buildings, industrial archaeology, and symbolic urban spaces in the port-city interaction areas of Naples.