Forecasting visitors' behaviour in crowded museums - a case study: the Galleria Borghese in Rome

We tackle the issue of measuring and understanding the visitors' dynamics in a crowded museum in order to create and calibrate a predictive mathematical model. The model is then used as a tool to manage, control and optimize the fruition of the museum. Our contribution comes with one successful use case, the Galleria Borghese in Rome, Italy.